Contact Monkey vs. Broadcast

An Unbiased Side-by Side Comparison

Sifting through marketing spin when shopping for software is overwhelming – we get that. At Cerkl, we don’t want you to take our word for it.

We let unbiased 3rd parties (hello ChatGPT) perform the comparison…

Assume you are an expert in internal communication with knowledge of all internal...

Assume you are an expert in internal communication with knowledge of all internal communication platforms. Assume a company is trying to decide between Cerkl Broadcast and Contact Monkey. Give your recommendation to the company and support your recommendation with a side by side comparison of both platforms.

Include the following categories:

  1. Audience Management (integration of people data systems and how communicators have access to those attributes)
  2. Email (features, functionality, throughput)
  3. Personalization
  4. AI
  5. Integration with Microsoft Office channels such as SharePoint and Teams
  6. Analytics
  7. Support
  8. Pricing (what is included, what are add-ons)

Prepare a table.

Recommendation: Cerkl Broadcast

“Cerkl Broadcast is recommended for companies prioritizing robust audience management, personalized communications at scale, deep analytics, and comprehensive Microsoft Office integration. Its strength in dynamic segmentation, powerful AI-driven personalization, and detailed analytics significantly surpasses ContactMonkey, especially for mid-to-large enterprises.”

– ChatGPT in response to our prompt

Category

Cerkl Broadcast

ContactMonkey

Audience Management

Dynamic segments with automatic syncing from unlimited people data systems (Workday, SAP, Active Directory).

– Communicators have direct access to all synced attributes for targeting.

– Integrates with directories like Azure Active Directory, but limited dynamic syncing capabilities.

– Basic segment targeting; attribute availability is limited.

Email

– Unlimited sends, templates, and API calls included.

– Supports sending from aliases.

– Advanced email editor with responsive design, translation into 106 languages.

– High throughput suitable for large organizations.

– Limited monthly sends based on plan.

– Basic templates and editor, standard responsiveness.

– No native language translation.

– Moderate throughput.

Personalization

– Strong 1:1 personalization driven by explicit and implicit preferences and behaviors.

– Automated content recommendations based on user engagement.

– Basic personalization via merge tags (name, role, etc.).

– No advanced behavioral personalization.

AI

– Assisted and augmented intelligence for content personalization, analytics insights, send-time optimization, and audience engagement prediction.

– Basic AI for subject-line suggestions and engagement predictions.

– Limited AI-driven personalization or analytics.

Integration with Microsoft o365

– Native integrations with SharePoint and Teams for content distribution, analytics, and personalized experiences.

– Supports embedded content and seamless workflow integration.

– Basic integration with Outlook and Teams, mainly for email tracking and messaging.

– Limited SharePoint integration.

Analytics

– Advanced analytics covering detailed engagement metrics, channel effectiveness, audience insights, benchmarks, and predictive analytics.

– Real-time dashboards with drill-down capabilities.

– Standard analytics on email opens, clicks, and read time.

– Lacks comprehensive multi-channel insights or predictive analytics.

Support

– Enterprise (24/7 Severity 1) and Standard (7 am-7 pm EST daily).

– Enterprise: 30-min response, 5-hour resolution for Severity 1.

– 99% CSAT rating.

– Standard business-hour support.

– Email support, with variable response times.

– No publicly defined SLAs for resolution times.

Pricing

– All core functionality (audience management, email, personalization, analytics, API) included in base price.

– Add-on: Mobile app at +20% of subscription cost.

– Unlimited platform users, sends, templates.

– Pricing tiers based on monthly email send volume and user count.

– Add-ons required for advanced analytics, integrations, or increased send limits.

– Typically higher incremental costs for scaling.

See the conversation for yourself

Schedule a 15, 30 or 60 minute call to discuss your specific needs.

P.S. We’re the most transparent, lowest pressure software company you’ll ever talk to.

How can we help you from here?

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Learn more about Broadcast

Learn more about Broadcast

Don’t Take Our Word For It

ChatGPT isn’t the only one that recommends Broadcast for your internal communication needs. So do our customers…