MangoApps vs. Broadcast
An Unbiased Side-by Side Comparison
Sifting through marketing spin when shopping for software is overwhelming – we get that. At Cerkl, we don’t want you to take our word for it.
We let unbiased 3rd parties (hello ChatGPT) perform the comparison…
Assume you are an expert in internal communication with knowledge of all internal...
Assume you are an expert in internal communication with knowledge of all internal communication platforms. Assume a company is trying to decide between Cerkl Broadcast and FirstUp. Give your recommendation to the company and support your recommendation with a side by side comparison of both platforms.
Compare both options in a side by side table and give your recommendation.
Include the following categories:
- Audience Management (integration of people data systems and how communicators have access to those attributes)
- Email (features, functionality, throughput)
- Personalization
- AI
- Integration with Microsoft Office channels such as SharePoint and Teams
- Analytics
- Support
- Pricing (what is included, what are add-ons)
Prepare a table.
Recommendation: Enhance SharePoint with Cerkl Broadcast.
“If the goal is to modernize communication, maximize personalization, and leverage existing Microsoft investments, Cerkl Broadcast adds enterprise-grade communication capabilities without requiring a full rip-and-replace of SharePoint. MangoApps offers a broader intranet experience, but often duplicates functionality already available in Microsoft 365 and is less optimized for targeted, multi-channel internal comms.
Cerkl Broadcast allows organizations to retain the familiarity of SharePoint while gaining powerful AI insights, dynamic segmentation, and omni-channel delivery that MangoApps lacks.”
– ChatGPT in response to our prompt
Category | Enhance SharePoint with Cerkl Broadcast | Replace SharePoint with MangoApps |
Audience Management | Deep integration with HRIS/AD systems. Real-time sync. Full visibility into attributes and dynamic segmentation. Built for communicators. | Moderate integration options. Admin-driven segmentation. Less flexible for comms targeting. |
| | Enterprise-grade email engine. Unlimited sends, advanced targeting, personalization, translations, and analytics. | Basic internal messaging and email alerts. Limited customization and segmentation capabilities. |
Omni-channel Communication | Includes email, personalized intranet content, Teams, SharePoint, Slack, and optional mobile app. | Intranet-first. Messaging and mobile app included. Teams/Slack integration optional. Limited external email capabilities. |
AI | AI-driven content recommendations, automated newsletter creation, optimal send time, and comms insights. | AI is minimal. Basic search and content suggestions. Limited personalization based on behavior. |
Integration with Microsoft Office | Native integration with SharePoint, Outlook, and Teams. No duplication of existing MS investments. | Integrates with Microsoft, but as a standalone intranet platform it duplicates some SharePoint functions. |
Analytics | Rich communication analytics including engagement by audience segment, behavior, and channel. Built for internal comms ROI. | Standard engagement metrics within the platform. Less robust for cross-channel comms measurement. |
Support | 99% CSAT. Enterprise SLA: 24/7 Sev 1, rapid response times. Support tailored for internal comms professionals. | Standard technical support with paid add-ons. Not specialized in internal comms use cases. |
Pricing | Flat fee includes unlimited platform users, email sends, API calls, templates, and full analytics. Mobile app is an optional add-on (+20%). | Per-user pricing model. Add-ons for advanced analytics, integrations, and mobile app features. Can escalate with headcount. |
See the conversation for yourself | ||
Schedule a 15, 30 or 60 minute call to discuss your specific needs.
P.S. We’re the most transparent, lowest pressure software company you’ll ever talk to.
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Don’t Take Our Word For It
ChatGPT isn’t the only one that recommends Broadcast for your internal communication needs. So do our customers…
Kristina Stamper
“Partnering with Cerkl has been a game changer. Their innovative email communications have streamlined our internal messaging and significantly boosted open and click through rates, and given us the ability to measure the success of our communication strategies.”
Chad Schwalbach
“Since implementing Cerkl Broadcast, our readership, our clicks, and our opens, are all up. It is satisfying for me as a communicator, to know we’re reaching people, we’re giving them information that engages them, and it makes it easier to go up the chain.”
Tamara Palmer
“The Cerkl platform lends itself to intuitive and engaging content creation with a ‘have it your way’ mantra in the manner in which you can design your communications. Drafting, scheduling, and sending are easy and allow for planning at all scales.”
Olivia Groth
“Honestly, I’ve never had a more streamlined implementation process! … the team has been so amazing to work with!”
Lore Otto
“You have no idea how much better [Cerkl’s] support is than our last provider… I love the chat feature.”
Kristen Spilane
“From quick troubleshooting to bigger problem solving… I’ve always felt really supported and valued as a Cerkl customer.”