Poppulo Harmony vs. Cerkl Broadcast

Thinking about moving to Cerkl Broadcast? Or trying to decide which platform to use for the first time? If you are wondering what the differences are between Cerkl Broadcast and Poppulo, we compiled a comprehensive comparison to help you make an informed decision.

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The Research Team combines the expertise of Cerkl analysts with advanced AI tools. We are dedicated to producing rigorous, industry-leading research, focusing specifically on delivering data-driven insights into employee engagement and performance.

The High-Level Comparison

Poppulo Harmony

Poppulo Harmony is a robust platform designed to connect employees, customers, and workplaces, with a focus on crisis communication. It offers features like two-way communication during emergencies, real-time alerts, and integrated task management for a coordinated response.

The platform is not self-serve and has dependencies on IT and other departments for daily operations. Some features, like the Email Builder, are not optimized for regular, personalized communication.

Cerkl Broadcast is an AI-powered internal communication platform built with AI from the ground up for mass personalization done right. It is designed to personalize and automate the delivery of employee news digest and other communication channels. By leveraging advanced AI, Cerkl Broadcast tailors content to individual employees, ensuring that communications are not only relevant but also engaging.

One of the standout aspects of Cerkl Broadcast is its no-code implementation, allowing organizations to quickly set up and customize their internal communication systems without requiring extensive IT resources or technical expertise.

Key Platform Differences

More Advanced Personalization

What Poppulo offers

W

Poppulo offers basic personalization through segmentation based on criteria like job role, location, and department.

W

While functional, this approach can overlook the evolving individual needs and preferences of employees, potentially resulting in less targeted and engaging communication.

What Sets Cerkl Broadcast Apart



Cerkl Broadcast uses advanced AI to deliver dynamically personalized content tailored to each employee’s specific behavior, preferences, and engagement history.



Through its Audience Manager feature, the platform ensures that employees receive the most relevant content via personalized employee News Digests, resulting in higher engagement and more effective communication.

Intelligent Automation

What Poppulo offers

W

Poppulo includes Poppulo AI, a content creation assistant that saves communicators time to generate content.

W

However, these automation capabilities come at the expense of creativity, originality, and context, requiring additional human oversight to ensure quality and relevance.

What Sets Cerkl Broadcast Apart



Cerkl Broadcast excels in automation with its Content Hub feature, which automates not only the delivery but also the selection and organization of content based on individual employee relevance.



This sophisticated automation significantly reduces the workload for communication teams while ensuring that each employee consistently receives pertinent and engaging information tailored to their needs.

Better Email Customization

What Poppulo offers

W

Poppulo’s email editor is outdated, which can limit the flexibility and ease of creating visually engaging content for internal communications.

W

Also, Poppulo does not offer a lot of premade email templates, which can make the email creation process time-consuming.

What Sets Cerkl Broadcast Apart



Cerkl Broadcast features a modern drag-and-drop email editor that simplifies the creation of customized, visually appealing emails.

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This intuitive tool enhances the user experience, making it easier for communication teams to design and deploy professional-looking emails without technical expertise.

Key Capabilities of Cerkl Broadcast

How can Cerkl Broadcast do what Poppulo can’t? It starts here.

More Advanced Personalization

Cerkl Broadcast uses AI-driven technology to deliver highly personalized content tailored to each employee’s behavior, preferences, and engagement history. This ensures that communications are not only relevant but also engaging, leading to stronger connections and higher employee engagement over time.

Intelligent Automation

Unlike platforms that focus solely on content distribution, Cerkl Broadcast automates the entire communication process, including content curation. Its intelligent automation reduces the manual workload for communication teams, ensuring that the right content reaches the right employees at the right time.

Track your results Using real-time analytics

Better Email Customization

Cerkl Broadcast offers a modern drag-and-drop email editor that allows for easy customization of emails. This user-friendly tool enables communication teams to create visually appealing and tailored emails without the need for technical expertise, providing greater flexibility and creativity in email design compared to Poppulo’s outdated email builder.

Find the perfect communication platform with our free Vendor Assessment Worksheet:

Identify gaps in audience integration tools
Explore email design and tracking options
Evaluate publishing workflows and compliance
Compare channel performance and costs

Comparing AI Capabilities: Poppulo vs. Cerkl Broadcast

Poppulo’s AI Capabilities

Predictive Insights

AI analyzes employee behavior and engagement to forecast outcomes and improve decision-making.

Content Recommendations

Suggests relevant content based on individual preferences, ensuring employees receive the most pertinent information.

Natural Language Processing

Uses NLP to understand and analyze employee feedback, enhancing communication strategies.

AI-Powered Campaign Optimization

Automatically adjusts communication campaigns in real-time, based on performance metrics, to increase engagement and effectiveness.

Cerkl Broadcast’s AI Capabilities

Dynamic Personalization

Cerkl Broadcast’s AI is centered around delivering personalized communication. It tailors content to each employee based on their individual behavior, preferences, and engagement history, ensuring that each employee receives the most relevant content.

Advanced Analytics

Cerkl Broadcast’s AI provides detailed insights into employee engagement and content effectiveness. It uses these insights to optimize content delivery and improve communication strategies.

Behavioral-Based Content Delivery

The AI in Cerkl Broadcast continuously learns from employee interactions, refining content delivery to enhance relevance and engagement. It ensures that communication is both timely and tailored to individual preferences.

Poppulo’s AI focuses on predictive insights, content recommendations, and real-time campaign optimization, using NLP to enhance employee communication. On the other hand, Cerkl Broadcast’s AI emphasizes dynamic personalization, advanced analytics, and behavioral-based content delivery, providing deeply customized communication and engagement insights tailored to individual employees.

Want to see Cerkl’s AI in action, and explore how it can transform your communication strategy?

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Key Features Comparison

Better

Content Personalization

Poppulo

Customizable emails with basic personalization options.

Cerkl Broadcast

AI-driven, personalized news digests based on personal employee interests and job-specific needs.

Better



Content Automation

Poppulo

Manual and automated content creation with manual content distribution.

Cerkl Broadcast

Automated and manual content curation and delivery, depending on your preferences.

Better



Audience Segmentation

Poppulo

Segmentation based on demographics, job roles, and other standard criteria.

Cerkl Broadcast

Advanced segmentation based on employee data.

Better



Employee Emails

Poppulo

Outdated email editor with limited flexibility and fewer premade templates.

Cerkl Broadcast

Integrated email blasts for sending targeted emails to employees.

Comparable



Mobile App

Poppulo

Native mobile app available for both iOS and Android.

Cerkl Broadcast

Employee mobile app for on-the-go access and communication.

Comparable



Intranet

Poppulo

Integrates with SharePoint content and provides reporting.

Cerkl Broadcast

Intranet through Sharepoint and other leading platforms, adds personalization, alerts, A.I. learning

Better



Slack

Poppulo

No Slack integration.

Cerkl Broadcast

Offers Slack integration, allowing content and updates to be shared directly within Slack channels.

Comparable



Microsoft Teams

Poppulo

Poppulo Teams App that is included with their Feeds offering.

Cerkl Broadcast

Seamless integration for personalized content delivery within Teams channels.

Comparable



Compliance Controls

Poppulo

Provides controls for audience segmentation and access restrictions.

Cerkl Broadcast

Advanced controls for managing who can see specific content.

Comparable



Employee Engagement

Poppulo

Survey tools, event management, and engagement analytics

Cerkl Broadcast

Polls, surveys, analytics and content recommendations to measure and grow engagement.

Comparable



Integrations

Poppulo

Broad integration capabilities with HR, collaboration, and digital signage tools

Cerkl Broadcast

Integrates with all HR, email, and intranet systems via flexible import system, includes manual files.

Comparable



Multichannel Support

Poppulo

Multichannel support, including email, mobile, intranet, and digital signage.

Cerkl Broadcast

Supports delivery across email, mobile apps, and more, ensuring broad reach.

Better



Implementation

Poppulo

Complex implementation, often requiring significant IT involvement

Cerkl Broadcast

Easy no-code setup for quick implementation and customization. Supports all enterprise use cases.

Comparable



Analytics & Reporting

Poppulo

Pre-defined reports for email, content, platform, and standard metrics.

Cerkl Broadcast

In-depth analytics focused on engagement metrics, includes channel, content and segments.

Comparable



Security

Poppulo

Provides strong security measures, including data encryption, ISO 27001 certification, and GDPR compliance.

Cerkl Broadcast

End-to-end data encryption, SOC 2 Type II compliance, GDPR, multi-factor authentication (MFA).

Better



Customer Support

Poppulo

Offers 24/7 customer support via email, phone, and chat

Cerkl Broadcast

2 minute response time via chat, dedicated customer success team, training, ongoing assistance.

Cerkl Broadcast vs. Poppulo: Pricing Comparison

Poppulo

Poppulo’s pricing model is based on a customized quote depending on your organization’s specific needs, such as the number of employees and the chosen features. They offer a modular approach where features like email and digital signage are priced separately.

Annual licensing fees begin at around £20,000 per year. However, the final cost will depend on a thorough assessment of each Contracting Authority’s environment, infrastructure, feature requirements, and desired outcomes. Additionally, setup fees covering data integration, design, account setup, training, and other initial needs will be required, typically payable in the first year only.

Pricing starts at $799 per month and grows from there based on the number of employees. All Broadcast capabilities are available from day one. The mobile app is accessible for an additional 20%.

Both platforms require direct contact for specific pricing details, making it crucial to discuss your organization’s unique needs with the respective sales teams to get an accurate quote.

Determine Which Features Matter Most

Are you still trying to figure out which features matter most? Make informed decisions about your internal communication software with our free buyers guide.

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What are Customers Saying?

See what our clients have to say about working with Cerkl Broadcast

Kristina Stamper

Director of Communications & Creative Services, Stan State

Partnering with Cerkl has been a game changer. Their innovative email communications have streamlined our internal messaging and significantly boosted open and click through rates, and given us the ability to measure the success of our communication strategies.

Read The Case Study

Chad Schwalbach

Communications Manager, St. Elizabeth Healthcare

Since implementing Cerkl Broadcast, our readership, our clicks, and our opens, are all up. It is satisfying for me as a communicator, to know we're reaching people, we're giving them information that engages them, and it makes it easier to go up the chain.

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Tamara Palmer

Internal Communications Manager, Flagger Force

The Cerkl platform lends itself to intuitive and engaging content creation with a ‘have it your way’ mantra in the manner in which you can design your communications. Drafting, scheduling, and sending are easy and allow for planning at all scales.

Read The Case Study

Olivia Groth

Senior Manager, Integrated Living

Honestly, I've never had a more streamlined implementation process! ... the team has been so amazing to work with!

Lore Otto

Senior Manager Corporate Communications

You have no idea how much better [Cerkl's] support is than our last provider... I love the chat feature.

Kristen Spillane, Senior Comms Manager at Citrix

Kristen Spilane

Senior Comms Manager, Citrix

From quick troubleshooting to bigger problem solving... I've always felt really supported and valued as a Cerkl customer.

Cerkl gives you white glove service.
Every step of the way.

Talk live with our US-based team. Average response time is only three minutes.
99% Customer Satisfaction Score (CSAT), far above industry average of 78%.
Work with dedicated customer success managers for personalized strategic guidance.

The internal communication software broadcasting to over 5.5 million engaged employees per month

Ready to Transform Your Internal Communications?

Experience the power of AI-driven personalization, intelligent automation, and a no-code platform designed to elevate your internal communications. Whether you’re looking to boost employee engagement or streamline your content delivery, Cerkl has the tools you need to succeed.

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Schedule a 15-minute chat to see how Cerkl can make a difference in your organization.