Internal Communications Blog

We've compiled all of our internal communications research, best practices, case studies, webinars and conferences into a single resource built for internal comms practitioners and strategists.

Our Most Recent Internal Comms Research

Internal communications leader reviewing internal comms metrics that matter framework and strategy notes in a team meeting

Stop Guessing: The Internal Comms Metrics That Actually Matter

This article explains internal comms metrics that matter in a way internal communications managers can apply quickly. It frames the core concepts, common pitfalls, and practical best practices. Use it to align stakeholders, improve clarity, and strengthen your communication program. It's primarily strategy and education, not tool-specific execution.

Internal Email Communication

Employee creating survey email in Outlook

How to Create and Send a Better Employee Survey in Outlook

This article explains how to create surveys in Outlook. While surveys involve feedback, the execution is email-based. The problem centers on using email tools effectively. It aligns with email-centric solutions.

HR manager building an internal employee newsletter using free email software on a desktop computer

10 Best Free Internal Communications Email Software for 2026

Internal email is still the default channel, but most teams struggle with low engagement and inbox overload. This article reviews free internal email tools using clear criteria: ease of creation, segmentation, delivery controls, and analytics. The takeaway: choose a free tool that supports targeting and measurement, not just hitting send.

Internal communications manager improving gmail spam filtering in Gmail or Outlook email campaign dashboard

Why Gmail Spam Filtering Harms Your Employee Communication

This article focuses on gmail spam filtering as an internal email execution problem. It highlights practical tactics to improve deliverability, engagement, and consistency. Use it to standardize your approach, reduce manual work, and get better results from employee email. Ideal for teams relying on Gmail or Outlook as the primary channel.

Internal communications manager designing internal email template on laptop

6 Internal Email Design Tips That Actually Work

This article focuses on internal email layout, formatting, hierarchy, and readability to increase engagement. It offers tactical guidance on structuring emails for clarity and performance. The problem it addresses is email effectiveness and employee attention. The solution remains rooted in optimizing email itself.

Internal Communication Strategy

HR manager building an internal employee newsletter using free email software on a desktop computer

10 Best Free Internal Communications Email Software for 2026

Internal email is still the default channel, but most teams struggle with low engagement and inbox overload. This article reviews free internal email tools using clear criteria: ease of creation, segmentation, delivery controls, and analytics. The takeaway: choose a free tool that supports targeting and measurement, not just hitting send.

Remote team collaborating using multiple digital communication tools

8 Best Communication Tools for Remote Teams

This article reviews communication tools used by remote teams, including chat, video, intranet, and email platforms. It clearly addresses a multi-channel technology ecosystem. The problem is not limited to email optimization. It aligns with omni-channel communication strategy.

Internal communications leader comparing employee communication software dashboards on a laptop

10 Best Employee Communication Software Options for 2026

This guide compares leading employee communication software platforms and explains what matters most as comms gets more complex. It emphasizes mass personalization, stronger segmentation, and analytics that link comms to productivity and outcomes. Use it to shortlist tools based on channels, targeting, and measurement depth. The bottom line: platform fit should match your workforce complexity, not just features.

Communications manager drafting internal email strategy plan

How to Plan, Execute, and Improve Your Internal Comms Email Strategy

This article outlines building an internal email strategy. The focus remains email-specific. The problem is optimizing internal email planning. It aligns with Foundations.

Internal Communications Measurement

Internal communications leader reviewing internal comms metrics that matter framework and strategy notes in a team meeting

Stop Guessing: The Internal Comms Metrics That Actually Matter

This article explains internal comms metrics that matter in a way internal communications managers can apply quickly. It frames the core concepts, common pitfalls, and practical best practices. Use it to align stakeholders, improve clarity, and strengthen your communication program. It's primarily strategy and education, not tool-specific execution.

Communications manager analyzing Gmail click-through rate metrics

Gmail Analytics: How to Track and Analyze Email Traffic and CTR

This article provides tactical guidance for tracking Gmail traffic and click-through rates. It is focused on email performance measurement. The problem is internal email optimization. The solution remains email-focused.

HR analyst reviewing employee experience metrics dashboard

Employee Experience Metrics Leaders Can’t Afford to Ignore

This article outlines metrics used to measure employee experience. It discusses surveys, performance indicators, and feedback loops. The focus is measurement frameworks rather than channel execution. It serves as educational strategy content.

Internal communications leader reviewing roi communications framework and strategy notes in a team meeting

ROI Communications: 4 Reasons Why You Can't See the Benefits

This article explains roi communications in a way internal communications managers can apply quickly. It frames the core concepts, common pitfalls, and practical best practices. Use it to align stakeholders, improve clarity, and strengthen your communication program. It's primarily strategy and education, not tool-specific execution.

Employee Engagement & Experience

Manager sending a personalized welcome to the team message to a new employee during onboarding

20 Best Welcome to the Team Messages to Engage New Employees

A good welcome message is the first real internal communication a new hire experiences, so it sets the tone for trust and belonging. This article explains why sincere welcomes improve well-being and retention, then shares practical best practices. It provides 20 ready-to-use examples for managers and peers. The takeaway: personalize early onboarding communication so new hires feel seen and supported.

Internal communications manager sharing company values and culture stories with employees on a digital channel

12 Tips on How to Effectively Communicate Culture in the Workplace

Culture is communicated whether you plan it or not. This article shares practical ways to communicate culture consistently, from storytelling and recognition to leadership behavior and two-way feedback. It helps internal comms teams turn abstract values into repeatable signals employees notice. The takeaway: culture sticks when messages match lived reality.

HR analytics team analyzing workforce engagement segmentation data

Employee Segmentation: The Key to Unlocking Workforce Engagement

This article expands on segmentation as a strategy for improving workforce engagement. It discusses personalization across employee touchpoints. The challenge involves coordinated targeting beyond email. It aligns with omni-channel orchestration.

HR and internal comms team reviewing employee engagement survey questions and results on a shared dashboard

30 Insightful Employee Engagement Survey Questions

Engagement surveys fail when questions are vague and results go nowhere. This article provides 30 employee engagement survey questions across formats, audiences, and topics, plus clear design best practices. It also explains how to balance quantitative and open-ended questions and avoid bias. The takeaway: the survey is step one; impact comes from sharing results and taking visible action.

Frontline & Mobile Workforce Communication

Internal communications manager reviewing mobile email preview

How to Create Mobile-Friendly Email Designs for Employees

This article discusses optimizing internal emails for mobile viewing. It focuses specifically on email formatting and responsiveness. The challenge centers on email usability. It aligns with email execution optimization.

Internal communications manager improving ai content distribution in Gmail or Outlook email campaign dashboard

Scaling Deskless Comms with AI-Driven Content Distribution

This article focuses on ai content distribution as an internal email execution problem. It highlights practical tactics to improve deliverability, engagement, and consistency. Use it to standardize your approach, reduce manual work, and get better results from employee email. Ideal for teams relying on Gmail or Outlook as the primary channel.

Internal communications team coordinating personalized internal communication healthcare across multiple channels on an employee communications platform

Personalized Communication Solutions for Healthcare’s Deskless Workforce

This article covers personalized internal communication healthcare in the context of broader employee communication systems. It emphasizes coordinating messaging across channels, audiences, and governance needs. Use it to reduce fragmentation, improve reach to different worker types, and measure impact across touchpoints. Best fit when email is not the only channel that matters.

University staff communicating with frontline campus employees via mobile devices

Closing the Campus Communication Gap and Engaging Deskless Workers

This article focuses on communication challenges for deskless workers in higher education. It addresses mobile access and non-email channels. Because the audience does not rely primarily on email, the solution requires multi-channel delivery. It aligns with omni-channel orchestration.