PennySwift

A wordsmith with a profound understanding of communication, the author of over 40 books and 10 study guides. Their journey spans investigative journalism, magazine features, non-fiction works, and digital publications, reflecting an unwavering dedication to the craft of conveying ideas. She is an Affiliate member of the Institute of Internal Communication (IOCI).

Penny Swift
's latest article

How to Create Mobile-Friendly Email Designs for Employees

Oct 17, 2025

Learn now to create mobile-friendly internal emails that are responsive, accessible, and engaging with best practices, strategies, and metrics.

How to Write the Best Internal Email Subject Lines

Oct 17, 2025

Discover how to write effective internal email subject lines that boost open rates and employee engagement. Learn best practices, common mistakes, and explore examples.

Cloud-Based Email Services vs Email Clients: Which is Better?

Oct 17, 2025

Considering switching from a client-based email tool to cloud-based email services? We are here to help you decide which approach is right for your organization.

Best 25 Ideas for a Holiday Message to Employees

Oct 17, 2025

25 ideas for a great holiday message to employees. Learn why recognition matters, explore best practices, and get examples that boost morale and workplace culture.

Two-Way Communication: Decoding Benefits and Best Practices

Oct 17, 2025

Two-way communication is a vital element that increases employee productivity. Want to increase your bottom line? Learn how — FREE.

30 Insightful Employee Engagement Survey Questions

Oct 17, 2025

Discover best practices and 30 example employee engagement survey questions to boost participation, gather actionable feedback, and improve workplace culture.

Preventing Employee Email Overload: 5 Practical Tips

Oct 17, 2025

Discover 5 practical tips to prevent employee email overload, boost productivity, and improve engagement by reducing inbox clutter and digital fatigue.

25 Internal Communications Metrics That Matter Most

Oct 17, 2025

Internal communications metrics are a vital component of any successful internal communications strategy. Here’s why they matter so much.

The Best Time to Send Internal Email for Maximum Impact

Oct 17, 2025

Discover the best time to send internal emails to maximize engagement, boost open rates, and reach employees when they’re most attentive.

Why Generic Employee Personas Undermine Employee Engagement

Oct 17, 2025

Generic employee personas don’t work. Learn why and how detailed, data-driven personas can improve engagement, personalization, and communication strategies.

How to Prepare and Send Your Open Enrollment Announcement

Oct 17, 2025

Learn how HR can use open enrollment announcements, emails, and multichannel campaigns to simplify benefits communication and boost enrollment success.

10 Most Important Email Security Best Practices

Oct 17, 2025

Discover 10 essential email security best practices for safeguarding your internal communications. Learn how to protect sensitive information.