Internal Communications Blog

We've compiled all of our internal communications research, best practices, case studies, webinars and conferences into a single resource built for internal comms practitioners and strategists.
Blog

Internal Email Communication

Articles and research on the best practices of drafting, designing and sending internal email to your employees.

AI Is Changing the Internal Communications Role

How AI Is Changing the Internal Communications Role

How AI is changing the internal communications role: faster drafts, same trust and read gaps. The job shifts to judgment, targeting, and proof of landing.

Internal Communications Personalization

Internal Communications Personalization: Why Sending Less Protects Trust

Internal communications personalization means fewer, better-targeted sends. How message overload costs trust and how audience targeting fixes it.

per employee read receipts

How Per-Employee Read Receipts Work in Internal Comms (and Why Averages Hide Risk)

Per employee read receipts show which employees read internal email by name. Learn how they work, why averages hide risk, and how to use them this week.

Agentic AI Can Build the Newsletter.

Agentic AI Can Build the Newsletter. It Still Can't Make Them Read It.

Agentic AI can draft your internal comms from a single prompt. It still can't make employees read the message or prove who did. Why read attribution is the real bottleneck.

Accessibility Checklist

Accessibility Checklist + New Broadcast Features to Help You Send With Confidence

A practical accessibility pre-flight checklist for internal communicators. Learn how to improve structure, links, alt text, contrast, and headings before you hit send, just in time for the April ADA deadline.

Team reviewing accessibility for internal comms standards

Accessibility for Internal Comms: What WCAG Pressure Means This Year

Accessibility for internal comms is now a practical compliance and workflow issue. Learn what WCAG pressure means this year, what to fix first, and why inbox tools break at scale.

Distribution Lists vs Segmentation

Distribution Lists vs Segmentation: Why “All Employees” Is Killing Relevance

Distribution lists vs segmentation is the difference between noisy internal emails and relevant communication. Learn why “All Employees” reduces trust, what Gmail and Outlook miss, and how to fix targeting with better internal comms workflows.

Employee creating survey email in Outlook

How to Create and Send a Better Employee Survey in Outlook

This article explains how to create surveys in Outlook. While surveys involve feedback, the execution is email-based. The problem centers on using email tools effectively. It aligns with email-centric solutions.

HR manager building an internal employee newsletter using free email software on a desktop computer

10 Best Free Internal Communications Email Software for 2026

Internal email is still the default channel, but most teams struggle with low engagement and inbox overload. This article reviews free internal email tools using clear criteria: ease of creation, segmentation, delivery controls, and analytics. The takeaway: choose a free tool that supports targeting and measurement, not just hitting send.

Internal communications manager improving gmail spam filtering in Gmail or Outlook email campaign dashboard

Why Gmail Spam Filtering Harms Your Employee Communication

This article focuses on gmail spam filtering as an internal email execution problem. It highlights practical tactics to improve deliverability, engagement, and consistency. Use it to standardize your approach, reduce manual work, and get better results from employee email. Ideal for teams relying on Gmail or Outlook as the primary channel.

Internal communications manager designing internal email template on laptop

6 Internal Email Design Tips That Actually Work

This article focuses on internal email layout, formatting, hierarchy, and readability to increase engagement. It offers tactical guidance on structuring emails for clarity and performance. The problem it addresses is email effectiveness and employee attention. The solution remains rooted in optimizing email itself.

IT manager comparing Outlook and Gmail email platforms

How to Pick between Outlook and Gmail for Internal Comms in 2026

This article compares Outlook and Gmail as email tools. It is focused on email platform choice. The problem centers on email selection. It aligns with Foundations.

Internal communications leader reviewing democratizing internal comms framework and strategy notes in a team meeting

Why Democratizing Internal Comms Is Essential to Workplace Health

This article explains democratizing internal comms in a way internal communications managers can apply quickly. It frames the core concepts, common pitfalls, and practical best practices. Use it to align stakeholders, improve clarity, and strengthen your communication program. It's primarily strategy and education, not tool-specific execution.

Internal communications manager improving employee distribution lists in Gmail or Outlook email campaign dashboard

Why Segment and Automate Employee Distribution Lists?

This article focuses on employee distribution lists as an internal email execution problem. It highlights practical tactics to improve deliverability, engagement, and consistency. Use it to standardize your approach, reduce manual work, and get better results from employee email. Ideal for teams relying on Gmail or Outlook as the primary channel.

Employee configuring recurring email settings in Outlook

How to Schedule and Send a Recurring Internal Email in Outlook

This article explains sending recurring emails in Outlook. It is focused entirely on email execution. The problem centers on email automation. It aligns with Foundations.

Communications manager configuring personalized email campaign

How to Personalize Your Internal Email to Engage Employees

This article focuses on personalizing internal email campaigns. The problem is improving email engagement. The solution is email-centric. It aligns with Foundations.

Communications manager designing newsletter in Outlook

How to Create and Send a Newsletter in Outlook and Send It

This article focuses on building and sending newsletters via Outlook. It is email execution specific. The problem is optimizing internal email newsletters. It aligns with email-based communication.

Internal communications manager improving outlook email forwarding in Gmail or Outlook email campaign dashboard

Stop Employees from Forwarding Emails in Outlook Externally

This article focuses on outlook email forwarding as an internal email execution problem. It highlights practical tactics to improve deliverability, engagement, and consistency. Use it to standardize your approach, reduce manual work, and get better results from employee email. Ideal for teams relying on Gmail or Outlook as the primary channel.

Employee configuring Gmail forwarding settings on laptop

Gmail Forwarding Risks Explained and How to Stop Them

This article explains Gmail forwarding functionality. It is purely email-based and tactical. The challenge centers on managing internal email workflows. The solution remains email-focused.

Employee setting up Outlook email template

How to Create and Use Company-Wide Outlook Email Templates

This article explains creating and managing Outlook templates. It is purely email-focused. The challenge is improving email efficiency. It aligns with email optimization.

Employee creating Gmail template for internal communication

How to Create Gmail Templates for Employee Communications​

This article explains how to use Gmail templates for internal communication. It is focused on email efficiency and execution. The problem is optimizing email workflow. It aligns with email-centric solutions.